(Mark Von Holden, 2020 Invision)
NEW YORK – Sean “Diddy” Combs’ vast music catalog has seen a jump in streams since his arrest last week and the unsealing of an indictment against him.
Under his many musical monikers — including Diddy, Puff Daddy and P. Diddy — the industry data and analytics company Luminate said the mogul’s music saw an average 18.3% increase in on-demand streams during the week of his arrest compared to the prior week.
An increase in streaming numbers following controversy is not uncommon. After a documentary about R. Kelly accused the R&B singer of sexual misconduct involving women and underage girls, his numbers nearly doubled.
Combs is charged with federal sex trafficking and racketeering and the indictment, which details allegations dating back to 2008, accuses him of abusing, threatening and coercing women for years “to fulfill his sexual desires, protect his reputation, and conceal his conduct.” He’s pleaded not guilty to the charges.
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Exploring the Impact of Sean Combs’ Recent Controversy on His Music
Since the news of Sean “Diddy” Combs’ arrest and the unsealing of an indictment against him, there has been a noticeable increase in streams of his vast music catalog. Under various monikers like Diddy, Puff Daddy, and P. Diddy, industry data from Luminate shows an average 18.3% surge in on-demand streams during the week of his arrest.
This surge in streaming numbers following a controversy is a trend that has been observed before. For instance, after a documentary addressing allegations of sexual misconduct involving R&B singer R. Kelly, his music saw a significant spike in numbers, almost doubling in streams.
Combs currently faces charges of federal sex trafficking and racketeering, with the indictment detailing disturbing allegations dating back to 2008. It accuses him of various offenses, including abusing, threatening, and coercing women for his own gratification and protection.
Despite the serious nature of the charges, Combs has maintained his innocence, pleading not guilty to all accusations.
This recent turn of events has sparked a renewed interest in Sean Combs’ music, shedding light on the complex relationship between an artist’s personal controversies and the reception of their art.
Stay tuned for more updates as this story continues to unfold.
