TUSCALOOSA, Ala. – As Donald Trump railed against immigrants Saturday afternoon in the Rust Belt, his supporters in the Deep South had turned his earlier broadsides into a rallying cry over a college football game as they prepared for the former president’s visit later in the evening.

Many University of Alabama fans, anticipating Trump’s visit to their campus for a showdown between the No. 4 Crimson Tide and No. 2 Georgia Bulldogs, sported stickers and buttons that read: “They’re eating the Dawgs!” They broke out in random chants of “Trump! Trump! Trump!” throughout the day, a preview of the rousing welcome he received early in the second quarter as he sat in a 40-yard-line suite hosted by a wealthy member of his Mar-a-Lago club in Florida.

Trump’s brand of populist nationalism leans heavily on his dark rendering of America as a failing nation abused by elites and overrun by Black and brown immigrants. But his supporters, especially white cultural conservatives, hear in that rhetoric an optimistic patriotism encapsulated by the slogan on his movement’s ubiquitous red hats: “Make America Great Again.”

That was the assessment by Shane Walsh, a 52-year-old businessman from Austin, Texas. Walsh and his family decorated their tent on the university quadrangle with a Trump 2024 flag and professionally made sign depicting the newly popular message forecasting the Alabama football team “eating the Dawgs.”

For Walsh, the sign was not about immigration or the particulars of Trump’s showmanship, exaggerations and falsehoods.

“I don’t necessarily like him as a person,” Walsh said. “But I think Washington is broken, and it’s both parties’ faults — and Trump is the kind of guy who will stand up. He’s a lot of things, but weak isn’t one of them. He’s an optimistic guy — he just makes you believe that if he’s in charge, we’re going to be all right.”

Katie Yates, a 47-year-old from Hoover, Alabama, had the same experience with her life-sized cutout of the former president. She was stopped repeatedly on her way to her family’s usual tent. Trump’s likeness was set to join Elvis, “who is always an Alabama fan at our tailgate,” Yates said.

“I’m such a Trump fan,” she said, adding that she could not understand how every American was not.

Indeed, not everyone on campus was thrilled.

“There is, I think, a silent majority among the students that are not with Trump,” argued Braden Vick, president of Alabama’s College Democrats chapter. Vick pointed to recent elections when Democratic candidates, including President Joe Biden in 2020, vastly outperformed their statewide totals in precincts around the campus.

But what seemed to matter most was a friendly home crowd’s opportunity to cheer for Trump the same way they cheered the Crimson Tide, unburdened by anything he said in Wisconsin or anywhere else as he makes an increasingly dark closing argument.

“College football fans can get emotional and kooky about their team,” Shane Walsh said. “And so can Trump supporters.”

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